For all you non-streaming folks like me (I just got TV Utube) get used to some important new terms that could play a role in our tv contract negotiations. By the way has anyone heard any leaks concerning the ESPN exclusive negotiating window?
Back to streaming news. SVOD means Subscription-based Video On Demand and it will be huge in 2019. Here are some data points to wrap your head around. According to a new study (dont have it sorry) global spending on digital content will reach $250 Billion in 2019. Can you believe that? And one of the key forces behind this whopper of a number is SVOD.
Breaking it down a notch is the increase of spending by the social and digital folks into sports over the top business. Thats OTT for all you newbies like me.
So, Amazon has bought the rights of England's Premier League as a first step to secure more rights in Europe and the U.S.
Facebook acquired the rights to stream 25 Major League games last season and also secured the soccer rights in Latin America and India.
Twitter has now gotten into the sports business by securing the rights to stream the PGA.
That is a lot of bucks being spent by these folks. Could some of it find its way into the AAC coffers this time around? Who knows? But it would not surprise me if this information does at least two things.
One, it might cause ESPN to spend more for our inventory than some folks originally thought. Whether they take all or a portion of our football games remains to be seen.
Two, it tells Aresco that streaming digital sports content is not going away with 250 Billion being spent on all internet streaming in 2019.
Don't be surprised if we get north of 10 million dollars for each AAC school after all the inventory deals are added together.
Back to streaming news. SVOD means Subscription-based Video On Demand and it will be huge in 2019. Here are some data points to wrap your head around. According to a new study (dont have it sorry) global spending on digital content will reach $250 Billion in 2019. Can you believe that? And one of the key forces behind this whopper of a number is SVOD.
Breaking it down a notch is the increase of spending by the social and digital folks into sports over the top business. Thats OTT for all you newbies like me.
So, Amazon has bought the rights of England's Premier League as a first step to secure more rights in Europe and the U.S.
Facebook acquired the rights to stream 25 Major League games last season and also secured the soccer rights in Latin America and India.
Twitter has now gotten into the sports business by securing the rights to stream the PGA.
That is a lot of bucks being spent by these folks. Could some of it find its way into the AAC coffers this time around? Who knows? But it would not surprise me if this information does at least two things.
One, it might cause ESPN to spend more for our inventory than some folks originally thought. Whether they take all or a portion of our football games remains to be seen.
Two, it tells Aresco that streaming digital sports content is not going away with 250 Billion being spent on all internet streaming in 2019.
Don't be surprised if we get north of 10 million dollars for each AAC school after all the inventory deals are added together.
